Remember that business card someone handed you last month? And where is it now? Probably lost in your wallet or thrown somewhere with all the other business cards you’ve collected. The chances of anyone seeing that business card is very slim. Point being, they don’t stand out. However, handing out a tangible product will not only make you stand out, but will also be giving your brand more exposure.
Now if someone handed you a drawstring bag or a keychain you would likely find a use for it. Every time you carry that bag, or pull out your keys you are giving that brand exposure. So why not take your brand to the next level and increase brand awareness for YOUR BRAND?!
There are so many options when it comes to promotional products. You can use anything from a glass cup to a note book. Take the time to think about who your customers are and what gifts they would get excited about. When you do something nice for your customers they will feel appreciate, and therefore will give your brand POSITIVE EXPOSURE! So, what are you waiting for, start building brand awareness today!